Search engine optimization

Let your voice be heard.

Search engines account for over 80% of all Internet traffic. Google alone has a 50% market share in search engines. Search engine optimization and marketing has proven to be one of the most cost-effective forms of marketing available. At Dioxe with our world class expertise, we help companies to acquire customers through the Internet, by making sure that your site performs well in search engines such as Google, Yahoo and Msn.

It’s all about indexability, visibility, popularity and measurement.

Building a perfect page for indexing. Indexability means developing pages for spiders to crawl easily across all the visible information such as page titles, headers, image names, links and body copy.

Relevance means focusing these elements so that all they are all heading in a similar direction, reinforcing and developing central concepts (keywords) in an elegant, organic fashion.

Popularity is fundamentally about the number and importance of organic links to your site: the greater the link popularity, the higher your results.

Measurement is the ongoing process of monitoring how your site performs: not just the site as a whole, but individual categories, products and especially those lucrative generic search terms.

Indexability and relevance are cornerstone technical and creative tasks: popularity is partly about which directories list your site and partly about providing engaging, informative content that other sites will link to voluntarily. Measurement is delivered by a powerful suite of reporting tools which enable you to track which search engines and terms generate visitors and sales.